UK Clothing Company
How We Drove €103K from just €9,537 Ad Spend for a Irish-Based Clothing Brand
Mad Social partnered with a prominent Irish Clothing Company to elevate its online sales through strategic paid advertising. Over three years, our focused efforts and expertise propelled their revenue and positioned them among the top tiers in their industry.
€103K
Amount Made on Ads
€9,537
Amount Spent on Ads
1,080%
Percentage Return on Ads
The Problem
Underutilised Potential in Digital Advertising
The client had a solid foundation but sought to significantly boost their revenue and ROAS through more effective use of digital advertising. Despite steady performance, they needed a strategy to maximise their ad spend and drive higher conversions.
The Solution
Targeted Campaigns and Continuous Optimization
Mad Social implemented a comprehensive strategy focused on:
We stepped in as their growth partner and built out a new channel with care:
- Google Ads Setup & Optimisation
- Set up a brand new Google Ads account from scratch
- Ran Shopping and Search campaigns to target high-intent buyers
- Focused on best-selling products and top-converting keywords
- Targeted Campaign Strategy
- Introduced target CPA and ROAS bidding to maximise return
- Used real-time data to tweak campaigns weekly
- Prioritised visibility without overspending
- Performance-Focused Optimisation
- Month-on-month refinement based on what was working
- Reduced cost-per-result over time while increasing returns
- Let the founders stay focused on product and fulfilment—we handled growth
We significantly enhanced the client’s advertising performance through these targeted and data-driven approaches. This resulted in impressive revenue growth and a strong market position.
The Results
Remarkable Revenue Increase and Conversion Rates
- First 3 months: 2.9x ROAS
- By month 9: 10.8x ROAS
- Total Revenue: €103,000 from just €9,537 in ad spend
- Stress-free scale: Hands-on guidance with no jargon or overwhelm